Marketing Happy Hour Podcast
Join The Marketing Broker, Shelby McFarland, for the Marketing Happy Hour Podcast. With over 12 years of entrepreneurial experience and as the owner of a successful sign shop, Shelby brings a unique perspective to the world of marketing. Each episode, Shelby dives into insightful discussions, practical tips, and expert interviews designed to help entrepreneurs and marketers alike navigate the ever-evolving landscape of digital marketing, branding, and business growth. Grab your favorite beverage and join us for a lively conversation at the intersection of creativity and strategy. Welcome to the Marketing Happy Hour Podcast with your host, Shelby McFarland. Cheers! 🥂
Podcasting since 2023 • 42 episodes
Marketing Happy Hour Podcast
Latest Episodes
Are Your Marketing Expectations Aligned With Your Wallet?
Marketing budgets need to align with realistic expectations, starting with at least $500 monthly for small businesses and growing to 10% of your revenue goal. Strategic spending on tools like Canva Pro, targeted Facebook boosting, geofencing ca...
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Season 3
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Episode 7
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10:10
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The Four-Year-Old Marketing Guru: Insights from Shelby's Daughter
Shelby brings her four-year-old daughter McKenzie Rose onto the Marketing Happy Hour podcast for an impromptu and adorable interview about marketing. The unscripted conversation reveals surprising insights and hilariously direct advice that rem...
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Season 3
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Episode 6
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8:31
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The DIY Marketing Trap
Identifying the right time to transition from DIY marketing to hiring a professional can transform your business growth trajectory and free you to focus on your core expertise. Consistency, strategy, and measurable results mark the difference b...
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Season 3
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Episode 5
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15:59
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Ghost Town: The Truth Behind Your Silent Social Media Feed
Don't stress about low social media engagement—it's a widespread trend reflecting changing user behavior rather than poor content quality. Looking at impressions instead of likes gives you a more accurate picture of your content's reach and eff...
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Season 3
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Episode 4
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9:51
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The Power of Strategic Rebranding
Shelby McFarland shares her journey of rebranding from Exposed Marketing to Shelby and Company Incorporated to The Marketing Broker, explaining the strategic reasons behind each change and the lessons learned along the way.• Choose a bu...
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Season 3
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Episode 3
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15:27
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